Discover How to Use Social Media Effectively For Your Business!
(small group numbers to allow time to ask YOUR questions)
Facebook
- You and Your Global Brand – Optimising your Facebook Personal Profile
- Deciding on your Privacy Settings
- Branding Yourself on Facebook – key elements for standing out and the importance of consistency
- Integrating Facebook with your Social Media strategy
- Creating a Plan for you and your business
- How to create and grow a Facebook Business Page
- How to use and make the most of Facebook Timeline
- Integrating facebook with your website or blog
- Connecting with industry Profiles & Pages
- Removing unwanted tags and Spam from your wall
- Abiding to Facebooks terms of use – don’t get shut down by being a spammer
Twitter
- Transcending ‘Critical Mass’ – proof that having 2000 followers or less on Twitter is a joke
- How to get 10 Minutes on Twitter done Every Day so you’re never off the pace
- The Best Ways to Use Twitter On Your Smartphone
- How to Best Use Twitter in Harmony with Facebook, Linked In, Pinterest and Your Website
- How Even Small Businesses can Outsource to a highly professional Social Media Manager
- What Not To Do on Twitter – and What You Should Always Do
- Building a staff army of Tweeters
- The Fastest ways to organically grow an Authentic and Targeted Audience
- Using twitter for PR purposes
WordPress
- Why WordPress is fantastic with social media
- Hottest tips for facebook and WordPress
- Hottest tips for twitter and WordPress
- Tools to increase conversion by up to 4 times your current results
Linked in
- Why it’s relevant
- How make your profile work for you rather than against you
- How to engage with the right people
Essential Social Media Principles
- Attraction Marketing – Push VS Pull Media
- Your Company’s Social Media policy – Do you even have one?
- Etiquette – Leave your inner Psycho in the Closet!
- Influence out vs Influence in
- Benefits to creating Community
- International is now Local – Globalise your Brand
Plus Current Trend Discussions on
- Pinterest
- LinkedIn
- Google+
- Instagram
- YouTube
- SEO (search engine optimisation)
- Branch Out
- Blogging
- Mobile Applications
- Animated Banners
- Online Design
- Outsourcing
“We don’t have a choice on whether we do social media, the question is how well we do it.” Erik Qualman
What to Bring:
Please bring your laptop, iPad, tablet or smartphone to the workshop, so you can roll up your sleeves and get started!